Cart: items | Total:

Protecting Your Personal Information




Promowear Magazine, October 2005.

I found it interesting recently that a major bank conducted a survey of over 80 million of their card holders, and the #1 concern was privacy and the security of their information. Interest rates and customer service trailed significantly.

In this months column I will discuss the various ways you can avoid having your personal information lost, stolen or viewed by others when using the Internet.

Pay-Per-Call Advertising




Promowear Magazine, September/October 2005.

Advertising gurus and Internet search engine developers are now introducing a new type of paid search ad dubbed "pay-per-call", and companies appear to be supporting the new concept along with many search engines welcoming the new technology. Watch your mailbox for this months column covering this new advertising channel.