Printwear Magazine, January 2014.
Have you ever considered the simple nature of business owners - just like you - who make it a point to get feedback from their customers on a regular basis? Go to a restaraunt and you'll be asked how the food is. Go to the bank and they will ask you if their service has been up to your expectations.
While that is a given in the face to face scenario that a brick and mortar location allows, your online presence lacks that ability. Or does it?
In order to gather customer feedback and improve your web site - better catering to your target audience - consider online surveys and other methods of asking your visitors for their thoughts and experiences. Read and reflect on this subject more in the January issue of Printwear Magazine.
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Powerful and professional tools for online surveys! Constant Contact is a service I personally use as well as many of my clients. You can choose from a template with pre-written questions or start from scratch, add your company logo and modify the design to compliment your web site or brand. Question types range from multiple choices to rating scales, and the ability to use skip logic to display certain questions based on answers to previous ones. It features customizable greeting and closing pages to thank participants or tell them about an incentive, offer a coupon or get creative with your audience.