A good friend of mine in the dart league runs a business called Pioneer Sports Flooring, specializing in maple and synthetic sports surfaces for basketball, volleyball, athletic and recreational facilities. Realizing the need for a solid web presence to educate their existing customers as well as reach new clients and expand their market I was asked to build them a simple, straight forward informational web site.
During the process I was reminded of how important it is to have a web presence in todays business world. The Internet has become as common as a refrigerator and television set in homes around the world. Consumers are using the web to research products and services before picking up the phone or looking through the Yellow Pages, if they even keep a phone book handy anymore.
If there's one thing all of my new clients have in common, it is coming to terms with the fact that a web presence has become so critical. All of them admit that the majority of new customers that contact them ask the same question, "do you have a web site I can go look at to learn more about your business and see examples of what you have to offer?".
Despite the current economic situation, the Internet still thrives and maintains itself as a huge cog in the gears of commerce. Don't leave potential customers out there for your competitors, if you don't have a web site yet consider getting started right away!
